{"id":24339,"date":"2025-06-25T11:34:53","date_gmt":"2025-06-25T15:34:53","guid":{"rendered":"https:\/\/www.altitudestrategies.ca\/equipe\/"},"modified":"2026-04-08T08:44:23","modified_gmt":"2026-04-08T12:44:23","slug":"team","status":"publish","type":"page","link":"https:\/\/www.altitudestrategies.ca\/en\/team\/","title":{"rendered":"The #DreamTeam"},"content":{"rendered":"

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The #DreamTeam<\/h1>\n

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A team of experts dedicated to propelling your brand.<\/p>\n

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<\/span>MATHIEU RAYMOND<\/strong><\/span><\/h3>\n

President, Founder and Marketing Strategist<\/strong><\/p>\n

Mathieu is a visionary and passionate entrepreneur, known for his strong expertise in marketing. For over 9 years, he has successfully led his company by overseeing daily operations, developing business opportunities, and representing the organization\u2019s vision and objectives. Mathieu has built an outstanding reputation in the industry thanks to his ability to design and implement innovative and effective marketing strategies that have contributed to the success of many businesses. He is particularly recognized for his expertise in social media management, which he considers an essential tool for achieving business marketing goals.<\/p>\n

Outside of work, Mathieu is passionate about adventure and discovery. He uses his free time to explore new horizons through his travels. This desire to learn and experience new things strengthens his creativity and his ability to think outside the box, which is reflected in the way he works and serves his clients. Always attentive to their needs, Mathieu is a reliable and dedicated partner who can be reached at any time to help your business reach new heights.[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/3″ offset=”vc_col-xs-4″]

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<\/span>FR\u00c9D\u00c9RIC V\u00c9ZINA<\/strong><\/span><\/h3>\n

Vice President, Digital Strategies<\/strong><\/p>\n

Fr\u00e9d\u00e9ric has been planning, organizing, and overseeing web projects at Altitude Strat\u00e9gies for the past 7 years. With more than 400 website designs to his credit, he has managed advertising campaigns totaling over $1,250,000, generating nearly 1,300,000 clicks and approximately 75 million impressions for his clients.<\/p>\n

With over 25 years of experience in advertising, design, and web development, Fr\u00e9d\u00e9ric helps organizations and businesses maximize their online visibility. A recipient of three awards in the \u201cGraphic Design\u201d and \u201cAdvertising\u201d categories, his creativity and versatility are valuable assets in the development of new websites, e-commerce platforms, and marketing campaigns.<\/p>\n

Outside of his professional career, Fr\u00e9d\u00e9ric has a strong interest in soccer. He spent 10 years coaching youth in the Vaudreuil-Soulanges region, taking great pride in seeing his players wear the jersey of the competitive team he built. Passionate about marketing, he is always ready to share his ideas and advice for your next marketing strategy.<\/p>\n<\/div>\n

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<\/span>MARIE-CLAUDE DUBUC<\/strong><\/span><\/h3>\n

Controller and Senior Strategist<\/strong><\/p>\n

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Marie-Claude Dubuc works closely with teams to align strategic initiatives with the vision and objectives of Altitude Strat\u00e9gies\u2019 clients. With over 25 years of experience as a senior strategist, she has contributed to more than 350 business developments, formulating and implementing comprehensive strategies to ensure company growth and profitability.<\/p>\n

Her expertise spans finance, marketing, and leadership. In finance, she excels in analyzing financial statements and optimizing capital. In marketing, she develops brand strategies and effective campaigns based on a deep understanding of consumer needs. In leadership, she mobilizes and inspires teams to achieve shared goals.<\/p>\n

Recognized for her charm and dedication, Marie-Claude fully invests herself in everything she undertakes, bringing a thorough analytical approach and innovative creativity to every professional challenge. Outside of work, she finds inspiration in golf, travel, and gardening, activities that nurture her curiosity and personal balance.<\/p>\n

With a diplomatic approach and strong interpersonal management skills, Marie-Claude is a versatile professional, ready to take on strategic challenges and guide businesses toward a prosperous future.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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<\/span>SANDY DE CARO<\/strong><\/span><\/h3>\n

Marketing Director<\/strong><\/p>\n

Sandy develops, optimizes, and oversees digital marketing strategies and advertising campaigns for clients, both on social media and search engines. As Marketing Director, she supports clients in building comprehensive strategies aligned with their business objectives. Her goal is to improve results for every project she leads. She is also responsible for designing newsletters and optimizing Google advertising campaigns. In her role, Sandy manages and coordinates the marketing production team, ensuring the quality, consistency, and effectiveness of deliverables. She fosters a collaborative and structured approach, enabling the team to deploy high-performing strategies tailored to each client\u2019s reality.<\/p>\n

With 8 years of experience in digital marketing, Sandy has contributed to over 100 projects, including 3 major website redesigns, demonstrating her ability to manage complex, large-scale mandates. Her expertise includes online reputation management, content writing for social media and blogs, creation of advertising visuals, as well as the management and optimization of campaigns on social media and Google Ads. She also excels in web content optimization and continuous improvement of search engine optimization (SEO).<\/p>\n

Sandy\u2019s passion for video games has greatly influenced her career in digital marketing, giving her an intuitive understanding of user engagement, immersive storytelling, and community building. These skills enable her to design innovative, engaging, and sustainable strategies focused on interactive and personalized content.<\/p>\n

Sandy stands out for her strong adaptability, leadership, and creativity. Autonomous and solution-oriented, she takes initiative to optimize processes, anticipate challenges, and ensure optimal results for Altitude Strat\u00e9gies\u2019 clients.<\/p>\n<\/div>\n

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<\/span>RENAUD LECLERC<\/strong> LATULIPPE<\/strong><\/span><\/h3>\n

Art Director<\/strong><\/p>\n

With over 15 years of experience in graphic design and marketing, Renaud oversees the work of graphic designers and specializes in the creation of visuals, brand identities, social media branding, and various marketing projects. A graduate in graphic design from the Universit\u00e9 du Qu\u00e9bec en Outaouais, he has worked across several industries, including at a publishing house in Montreal and a billboard design company, before joining Altitude Strat\u00e9gies.<\/p>\n

Since 2009, Renaud has created more than 150 logos for various organizations and businesses, and has developed over 100 brand identities and branding concepts for marketing campaigns. His journey also took him to Paris in 2007 for a student exchange, an experience that enriched his understanding of international marketing challenges. Upon completing his bachelor\u2019s degree, he received the Dean\u2019s Honour of Excellence from the Universit\u00e9 du Qu\u00e9bec en Outaouais.<\/p>\n

Renaud is known for his collaborative nature, authenticity, and strong team spirit, which he always enhances with a touch of humor. Passionate about nature, travel, and history, he is also mindful of today\u2019s environmental challenges. Always motivated, Renaud is committed to finding the perfect brand identity for each client.<\/p>\n<\/div>\n

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<\/span>MATHIEU PERRAULT LAPIERRE<\/strong><\/span><\/h3>\n

Director and Video Producer<\/strong><\/p>\n

Mathieu leads the video department at Altitude Strat\u00e9gies. For over a decade, he has been conceptualizing, directing, filming, and editing videos for a diverse clientele, combining passion, curiosity, and versatility. Trained in graphic design at C\u00e9gep du Vieux Montr\u00e9al, he has developed a sharp visual approach that helps him create impactful content that strongly resonates with audiences.<\/p>\n

In 2010, he founded his own production company, through which he produced around one hundred videos for clients such as Les Grands Ballets Canadiens, Dic Ann\u2019s, Universit\u00e9 de Montr\u00e9al, Afrique en Cirque, marketing agencies, and numerous SMEs.<\/p>\n

In 2019, he co-directed the documentary \u201cThe 108 Journey\u201d in India and Nepal, a film that won awards at the Los Angeles Film Awards and the New York Cinematography Awards, and was nominated at the Gala Qu\u00e9bec Cin\u00e9ma.<\/p>\n

More recently, he co-directed, served as director of photography, and edited the series \u201cComme des papillons,\u201d broadcast on Vrai, featuring several Quebec celebrities.<\/p>\n

Self-taught and highly adaptable, Mathieu thrives in a variety of environments. His love for the mountains, the outdoors, and snowboarding influences his sensitive and human approach to visual storytelling.<\/p>\n<\/div>\n

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<\/span>SOPHIA MELOCHE<\/strong><\/span><\/h3>\n

Production Director, Printing Department<\/strong><\/p>\n

Sophia Meloche plans, coordinates, and rigorously oversees various signage projects. With nearly 10 years of experience in administrative management and customer service, Sophia ensures deadlines are met and deliverables meet high-quality standards, while playing a key role in structuring and optimizing the agency\u2019s operations. Holding a Bachelor\u2019s degree in Business Administration with a specialization in Marketing from HEC Montr\u00e9al, she has successfully coordinated over 500 projects throughout her career.<\/p>\n

Sophia stands out for her attention to detail, strong organizational skills, and perseverance. Constantly seeking ways to improve her time and priority management, she strives to increase her productivity both professionally and personally. Dedicated and meticulous, Sophia is also recognized for her excellent interpersonal communication skills, making her a key pillar within Altitude Strat\u00e9gies.<\/p>\n<\/div>\n

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<\/span>ANNIE-CLAUDE TH\u00c9RIAULT<\/strong><\/span><\/h3>\n

Print Technician<\/strong><\/p>\n

Annie-Claude excels in creating print projects and visual content, ensuring flawless execution for every mandate. With over 5 years of experience managing social media content, she has completed more than 250 print projects and created approximately 100 videos.<\/p>\n

With 8 years of experience in graphic design, Annie-Claude stands out for her precision and constant commitment to quality. She helps businesses strengthen their brand image, whether on social media or through various visual materials such as signage and video.<\/p>\n

Passionate about DIY projects, cinema, and soccer, Annie-Claude brings creativity and positivity to every project. Known for her speed of execution, responsiveness, and perfectionism, she is a valuable resource for both colleagues and clients, always ready to find solutions and provide unwavering support.<\/p>\n<\/div>\n

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<\/span>ALEJANDRO CASTA\u00d1EDA<\/strong><\/span><\/h3>\n

Front-End Developer<\/strong><\/p>\n

Alejandro specializes in the design and development of websites. With over 10 years of experience in the field, he has designed and developed more than 100 websites, showcasing his technical expertise and ability to manage a wide range of projects. His work also includes performance optimization to ensure fast and efficient websites, as well as the integration of SEO best practices to improve online visibility.<\/p>\n

Passionate about innovation and creativity, Alejandro brings original solutions to every project, ensuring an optimal user experience. He also handles ongoing website maintenance, fixing bugs and performing regular updates to maintain high standards of functionality and security. His expertise extends to WordPress, where he has created and customized themes and plugins tailored to his clients\u2019 specific needs.<\/p>\n

Dynamic and passionate about web development, Alejandro reflects his creativity and commitment to innovation in every project. Outside of work, he dedicates time to fitness and various sports, helping him maintain a healthy work-life balance. His team spirit, eagerness to learn, and resilience make him a dedicated and motivated professional.<\/p>\n<\/div>\n

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<\/span>ALBERTO CUELLAR<\/strong><\/span><\/h3>\n

Web Developer<\/strong><\/p>\n

Alberto specializes in content integration and website maintenance. With a background in automated production engineering and 7 years of experience as a network administrator for an oil company in his home country, Alberto brings strong technical expertise to every project. For over 4 years at Altitude Strat\u00e9gies, he has contributed to the optimization and content integration of more than 60 websites.<\/p>\n

Always staying up to date with the latest trends and digital tools, Alberto ensures that every site he works on not only meets but exceeds client expectations. Calm and focused, he is fully committed to delivering high-quality work, ensuring the satisfaction of Altitude Strat\u00e9gies\u2019 clients.<\/p>\n<\/div>\n

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<\/span>MARIE-EVE LEDUC<\/strong><\/span><\/h3>\n

Web Designer<\/strong><\/p>\n

Marie-Eve creates strong and cohesive visual identities that help businesses stand out. Throughout her career, she has designed more than 100 logos and developed over 100 complete brand identities for various organizations, in addition to contributing to the design of numerous websites.<\/p>\n

With 18 years of experience in advertising, design, and web development, Marie-Eve supports businesses and organizations in achieving their communication and visibility objectives. A recipient of three awards in the categories of Best Digital Advertising, Advertising Campaign, and Creative Advertising, her creativity and versatility are true assets in ensuring the success of the projects entrusted to her.<\/p>\n

Outside of work, Marie-Eve is passionate about hockey, dek hockey, and soccer. She also draws inspiration from music by playing the guitar, passions that fuel her creativity and influence her dynamic approach to web development. Known for her attention to detail, organizational skills, and creative eye, she delivers projects that are both visually appealing, well-structured, and effective.<\/p>\n<\/div>\n

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<\/span>LAURIE GENDRON<\/strong><\/span><\/h3>\n

Marketing Coordinator<\/strong><\/p>\n

Laurie actively contributes to the planning and coordination of marketing projects for the agency\u2019s clients. She supports the development of social media strategies, the creation of multi-platform content, and the management of editorial calendars, ensuring optimal consistency and effectiveness in all deployed initiatives.<\/p>\n

With over four years of experience in communications, sales, and client relations, Laurie has developed strong expertise in writing, content creation, marketing, and project coordination. Her deep understanding of client and business needs allows her to optimize marketing strategies to achieve set objectives and enhance the visibility of institutions and organizations among diverse audiences.<\/p>\n

Recognized for her rigor and determination, Laurie has received three distinctions of excellence in marketing communications, as well as an excellence scholarship during her studies. She strives to apply this same high standard of quality and precision in every piece of content she creates for her clients.<\/p>\n

Outside of her professional role, Laurie is passionate about marketing communications and continuously draws inspiration from trends in social media, fashion, and interior design. Creative down to the smallest details, she enjoys selecting outfits based on occasions and seasons, and loves organizing themed events where every element, from d\u00e9cor to ambiance, is carefully designed to reflect the chosen theme.<\/p>\n<\/div>\n

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<\/span>Information Request<\/span><\/span><\/h3>\n

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